Search results for "VDP::Matematikk og naturvitenskap: 400::Informasjons- og kommunikasjonsvitenskap: 420::Systemutvikling- og arbeid: 426"

Balanced scorecard as a strategic management tool : the case of Seagull AS

2003

Masteroppgave i informasjons- og kommunikasjonsteknologi 2003 - Høgskolen i Agder, Grimstad Can investments in IT help a company to achieve its overall strategy and vision? Research over several years has resulted in mixed findings but several studies shows that the IT investments actually can result in better performance for companies. To achieve this it is important to align the IT investments with the overall business strategy and vision. The aim of this thesis is to see how Porter’s theories on competitive strategy and Kaplan and Norton’s Balanced scorecard can help the company to specify an IT system for the Operations department. The main idea is that the IT investment will support th…